We design

We design brands, and engaging user experiences that drive growth, retention and innovation

Our Services

We offer a nexus of business, design and technology services. Our scientific solutions drive measurable results for businesses and solve human problems.

Our research driven quantitative and qualitative insights help you make strategic decisions with confidence.

  • Market Research
  • User Research
  • Brand Research
  • Concept Testing
  • Product Research
  • User Experience Research
  • Consumer Insights
  • Usability Testing
  • Heuristic Analysis
  • Ethnographic Research
  • Behavioural Analytics

Adding value to businesses, people, and products with user experience design.

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  • Information Architecture
  • Interaction Design(UI)
  • Visual Design
  • Prototyping
  • UX Writing
  • Micro Interactions & Motion Graphics
  • User Experience Design(UX)
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Brand design that communicates, impacts, and captures attention.

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  • Brand Workshops
  • Brand Strategy
  • Creative Support
  • Go To Market Strategy
  • Content Strategy
  • Search Engine Optimisation (SEO)
  • Ad Films and Campaigns
  • Brand Identity Design and Systems
  • Branded Environment and Governance
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Mission-critical IT services that transform global businesses.

  • Dev Ops
  • Technical Architecture
  • Web Development
  • Back End Development
  • Mobile App Development
  • Front End Interface Development
  • Manual & Automated QA
  • Voice Interfaces
  • Machine Learning
  • Augmented Reality

Featured Projects

A few handpicked case studies from our work in brand design, experience design, and business design that have impacted people, businesses and the design industry positively.

GRIT

Comprehensive financial management app for daily-wage workers.

MoveInSync

Customized employee commute solutions

AirAsia – Cadet Pilot Program

Competency-based training program for aspiring pilots.

IMMPL

End-to-end financial management planning services

YOURS™

For buying shares of a luxurious holiday home

Last Decimal

Tailor-made insurance in one integrated experience

FSS Agent App

Empowering agents with a clutter-free insurance app

Frugbi

Strengthening the community bond

Yichi

Language learning app for Chinese Mandarin

Moengage

Insights-Led Customer Engagement Platform

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Our Esteemed Clients

Red Baton has partnered with over 200 clients across 10 countries. A few of our esteemed clientele include.

moengage company logo
titan company logo
airsaisa company logo
arvind company logo
myway company logo
yulu company logo
hindustan unilever limited company logo
unfyd company logo
tally company logo
uniphore company logo
ficci company logo
exotel company logo
amazon company logo
deloitte company logo
pwc company logo
quroz company logo
moveinsync company logo
mahindra electric company logo

Our Esteemed Clients

Red Baton has partnered with over 200 clients from across 10 countries. A few of our esteemed clientele includes

moengage
titan company logo
airsaisa company logo
arvind company logo
unfyd company logo
tally company logo
uniphore company logo
ficci company logo
exotel company logo
amazon company logo
deloitte company logo
pwc company logo
quroz company logo
moveinsync company logo
mahindra electric company logo

Industries

Design is domain agnostic and universal. We’ve worked with companies of all scales and from all walks of life.

Analytics & AI
Retail
Technology, Media & Telecom
Healthcare & Life Sciences
Ed- Tech
Financial Services
Consumer Packaged Goods
Automobile

Process Overview

1

Discovery

We map business requirements during our flagship design thinking workshop to gain a holistic understanding of the needs.

2

Research

We deep dive into gathering micro to macro level data and user insights that will be instrumental in enhancing the user experience.

3

Strategy

Data is converted into actionable insight which follows a logical series of actions taking us a step closer to our goals.

4

Design

Our concepts and designs are brought to life. This is the stage when all visual elements and interactions are introduced.

5

Validation

At this stage we assess the impact of design and collect data. This helps us quickly iterate and produce better results for businesses.

6

Growth

We stay with you till the last mile and ensure that our designs deliver exceptional human experiences by staying ahead of the changes!

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Red Baton Design Studio’s proactivity, responsiveness, and deadline-orientation were highlights of the engagement. Their design thinking, design process and in-depth immersion with our business vision were noteworthy.

Naveen Dachuri

Co-Founder & CTO, Yulu Bikes

Red Baton is very professional and innovative when it comes to their work. We were delighted with the on-time delivery and efficiency of the deliverables. Our website design matched our expectations and we were happy to see the final product.

Ashwin SL, VP Marketing,

MoEngage

We needed assistance in designing our first of it's kind and award winning POS solution to serve millions of kirana stores across the country. Thanks to Red Baton's smart and agile design team as well as an empathetic research team for delivering it smoothly.

Hindustan Unilever

UShop POS (Drachma)

We were extremely delighted to partner with Red Baton for our ad campaigns. They came up with innovative ideas to highlight our USPs. Our campaigns were a big hit and we have Red Baton to thank for!

Divyansh Bordia, Co-Founder

Teachmint

Red Baton Design Studio produces quality work through an open feedback process, taking suggestions and providing new ideas. They were very receptive to our pointers and also were proactive in recommending better alternatives. Their team is responsive, creative, and talented.

Satyajit Sahu

Co-Founder, LivDemy

Red Baton Design Studio's innovative team possesses the necessary creativity and technical expertise to create quality results. Their creativity and design skills were impressive to us.

Varun Vijaygraha

Head of Sales, UNFYD

Blogs

This is a practical guide to enhancing user experience. We’ve documented the knowledge of our design experts in the form of blogs and case studies.

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News & Media

Red Baton has been covered by various media houses, business magazines, design portals and award sites.

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Let’s work together

Tell us everything about your product or venture. Fill out the form, or if you prefer send us an email.

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