LivDemy

Your Live Music Academy

LivDemy aims at becoming the global go-to platform for learning music online and delivers one-to-one online teaching. It connects you to a music teacher online and learns music from them. Learn vocals, guitar, piano or any instrument from the comfort of your home.

Client
  • LivDemy
Service
  • Branding
  • UX Research
  • UX UI Design
Product
  • Webapp design
Geography
  • India

Challenges

01

Easy search feature to have information upfront for the teachers and students.

02

Drive trust by enabling a bird eye view of the classes.

03

Make platform user friendly by providing multiple options that drives engagement and trust.

04

Had to make it very easy for both the teachers and students.

Research

We first asked questions with the stakeholders to understand the requirements, product, SWOT, and the business. Second, we mapped competition to find the best practices and opportunity gaps. This helped us create three broad user segmentations, viz;, students, teachers, celebrity teachers.

Visual appearance

We have used orange and black in our primary color palette. Orange signifies adventure, youth, and energy. While, black brings sophistication and luxury. It also is empowering color to create multiple emotional connections with the user base. The secondary colors are also used as statuses. Icons are designed using both the primary colors. For basic icons, black lines are used with a solid orange to increase the visibility. The unique element in the basic icons are the broken lines. For dashboard icons, both orange and black are used in the form of line to make it look minimal.

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